From Missed Calls to Instant Quotes: Tire City's AI Transformation

Missed Calls Were Costing Tire City Sales

Tire City, serving Surrey and the surrounding areas, is one of the busiest tire shops in the region. Between in-person walk-ins, quote requests, and after-hours calls, their phone line was constantly ringing with customers asking for tire prices.

Many of these calls involved:

• Customers unsure which tire size or model they needed
• Requests based on vague or partial information
• Missed calls during peak hours — especially mornings and weekends
• Staff being pulled off the shop floor to handle repetitive quote calls

The result: long hold times, frustrated callers, and lost sales opportunities. Customers often hung up or called a competitor when no one could answer quickly. Tire City needed a way to manage quote requests efficiently — without taking time away from serving customers in the shop.

Turning Every Call into a Tire Quote

Tire City partnered with XonaAuto AI to transform how tire quote requests were handled. The goal was simple — reduce missed calls, speed up response times, and give staff more time to focus on customers in the shop.

They started by automating their highest-volume call type: tire quote requests. The AI Receptionist greets every caller, asks for key details — including vehicle year, make, and model — and understands the customer’s driving needs. Using this information, it identifies the correct tire size and options, and recommends tires based on performance, origin, or specifications. Accurate, real-time pricing is pulled directly from DT Tires, their primary supplier.

Before automation, staff handled both quoting and recommendations manually — often while managing walk-ins or other calls. Now, the AI manages the full process end to end, giving every customer a fast, consistent, and professional experience.

"Once we saw the AI handling calls exactly like our staff would — even during off-hours — we knew it was the right move. Now every quote request gets answered, and our team can finally focus on what's happening in the shop."

— Paul, Tire City Owner

Key Features That Made It Work

• 24/7 Availability: The AI answers every call, even after hours, ensuring no quote request goes unanswered
• Smart Quote Flow: Guides customers step-by-step to collect all the details needed for accurate pricing
• Integrated Pricing: Pulls real-time inventory and pricing from DT Tires
• Seamless Escalation: Transfers complex requests to staff without disrupting service

Faster Quotes, Happier Customers

Since implementing the AI Receptionist, Tire City has seen measurable improvements across every key metric:

• 30%+ increase in quotes delivered — converting more inquiries into sales opportunities and capturing revenue that previously went to competitors
• One full staff shift saved per week — freeing up approximately 40 hours monthly, allowing staff to focus on in-shop customer service and installations
• 90%+ of calls answered instantly — eliminating the missed calls during peak hours that were costing sales
• Quote response time reduced from 15+ minutes to under 5 minutes — giving customers immediate answers and reducing call abandonment

With fewer missed calls and faster follow-ups, Tire City has transformed what was once a daily call overload into a streamlined, revenue-driving process that works around the clock.